Kiwi shoppers spent over $6.09b online in 2024, 5% more than they spent online in 2023. Online grew despite tough economic conditions which saw overall retail spending down 1.7%.
Online shoppers spent $1.73 billion in Q4 2024, up 9% on Q4 2023. The quarter’s spending peak was not only higher than last year, but held up longer, adding to a strong quarterly performance.
From New York Pizzas to gigantic McMansions, the United States is the land of supersized everything. It’s no wonder their eCommerce market is one of the biggest in the world. For Kiwi businesses, cracking into this massive market may seem daunting.
Online shopping holds strong
Kiwis spent $1.5b online in Q3 2024. Online held up better than instore, as shoppers compared prices and searched for value in continued tough economic conditions. See all the latest online shopping data and trends.
NZ Post has been supporting local businesses grow internationally and international businesses grow in New Zealand. Being part of the Universal Postal Union means NZ Post is the trusted delivery partner for business sending parcels to and from New Zealand.
Not Socks see themselves as a service entrusted by customers to express the language of care. See how this philosophy has seen them grow to new heights, despite a tough economy and increased competition.
Kiwis spent $1.39 billion online in Q2 2024, up 1%, driven by shoppers buying online more often but spending less each time. Can retailers expect more of the same for the rest of 2024 or are better times ahead?
The fourth quarter (October - December) is generally the most important in an online retailer’s calendar, with a significant lift in spending over the previous three quarters.