Displaying: 10/12 for Regional Trends

How online shoppers navigated 2023’s rough economic seas

Online spending reached $5.8 billion for 2023, just 4% below 2022’s level. Given how tough the economic conditions were in 2023, the extent shoppers tightened their belts, and the fact that 2022 had an exceptionally strong first quarter due to COVID restrictions, this should be considered a strong result. 

Online shoppers hunt for value amid tighter budgets in Q4 2023

Kiwi shoppers spent $1.6 billion online on physical goods in quarter four of 2023 (Q4 2023), up 5% on Q4 2022

Q3 2023 - Shoppers' resilience shines in turbulent times

Online shopping numbers, trends and insights for the third quarter of 2023, highlighting how online shoppers are adapting their behaviours in response to the tough economic conditions.

eCommerce Market Sentiments Report 2023

Our annual look at how online retailers and shoppers saw the last year and what they are prioritising in the year ahead. Along with key insights, it features two case studies and an expert opinion.

Q1 2023 - the economic cut back

A review of online shopping numbers and trends in the first quarter of 2023, exploring the impact that tough economic conditions had on shopping behaviour.

2022 eCommerce review

A summary all the big numbers, drivers and trends that shaped online shopping in 2022.

Q1 2022

Kiwis spent more than $2.2 billion on online shopping in Q1 2022. What drove their shopping behaviours?

The biggest quarter

See how big the numbers were in Q4 2021 and what drove them, and how this spending compares to 2020’s Q4.

2021’s seismic shopping shift

Find out what drove this year’s growth including the sectors, regions and age-groups that saw the biggest rises.

Spotlight on Auckland

We dive deep into Auckland’s online shopping patterns for the quarter, seeing who’s spending, how often, how much and where it’s going.