Online Shopping Insights in NZ | NZ Post Business IQ

Displaying: 10/21 for Shopper Insights

eCommerce Market Sentiments 2025

Our annual look at how online retailers and shoppers saw the last year and what they are expecting and prioritising in the year ahead. Along with key insights, it features three in-depth studies – including our new optimising delivery research - to help you grow your online business.

Content topic

Retailer Trends

Business Models

Online Shopping Trends

Content type

Is strong growth signalling better times?

Kiwis spent $1.5 billion online in the first quarter of 2025 (Q1 2025), 7% more than the year before. With a number of positive trends, there is plenty for retailers to be optimistic about, though some uncertain still prevails.

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Issue 27: Q1 25

Content topic

Online Shopping Trends

Content type

Record transaction levels drive 2024’s online growth

Kiwi shoppers spent over $6.09b online in 2024, 5% more than they spent online in 2023. Online grew despite tough economic conditions which saw overall retail spending down 1.7%.

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Online Shopping Trends

Content type

What made Q4 2024 a standout season for online shopping?

Online shoppers spent $1.73 billion in Q4 2024, up 9% on Q4 2023. The quarter’s spending peak was not only higher than last year, but held up longer, adding to a strong quarterly performance.

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Issue 26: Q4 24

Content topic

Online Shopping Trends

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5 reasons you’ll want a slice of the US market

From New York Pizzas to gigantic McMansions, the United States is the land of supersized everything. It’s no wonder their eCommerce market is one of the biggest in the world. For Kiwi businesses, cracking into this massive market may seem daunting.

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Shopper Insights

International

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Expert Opinion

7 ways to stay scam-safe this peak shopping season

New Zealanders talk online, work online and shop online, but are they online savvy?

As we approach the end of the year, we’re anticipating online shopping to reach its annual peak. So let’s protect the common Kiwi from scams this season.

Content topic

Retailer Trends

Online Shopping Trends

Shopper Insights

Content type

Expert Opinion

Online shopping rises, spending stays steady

Kiwis spent $1.39 billion online in Q2 2024, up 1%, driven by shoppers buying online more often but spending less each time. Can retailers expect more of the same for the rest of 2024 or are better times ahead?

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Issue 24: Q2 24

Content topic

Online Shopping Trends

Sector Trends

Shopper Insights

Content type

Data Analysis

eCommerce Market Sentiments Report 2024 Download

Our annual look at how online retailers and shoppers saw the last year and what they are expecting and prioritising in the year ahead.

Content topic

Business Models

Online Shopping Trends

Shopper Insights

Delivery Experience

Content type

Case Study

The search for value continues

Kiwis spent $1.39 billion online on physical goods in the first quarter of 2024 (Q1 2024). Despite the tough economic times, and a lower average spend per transaction, online spending overall was up 2% on Q1 2023. Online’s continued growth this quarter was driven by 19% more online transactions than the same quarter in 2023.

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Issue 23: Q1 24

Content topic

Online Shopping Trends

Sector Trends

Shopper Insights

Content type

Data Analysis