eCommerce Market Sentiments Report 2024

Download our latest report for valuable insights to grow your business

Welcome to the eCommerce Market Sentiments Report, our annual look at how online retailers and shoppers saw the last year and what they are expecting and prioritising in the year ahead. We hope the insights help you grow your online business in 2024 and beyond. 

In this latest report:

  • The economic conditions are seeing shoppers look to maximise value. We explore what shoppers value and how they make decisions about who they buy from.
  • We outline how online retailers continued to adapt to the tough conditions. 
  • We showcase two successful Kiwi retailers – Foxtrot Home and Not Socks –  who are growing, despite the conditions, through strong customer engagement.
  • We learn more about the importance of sustainable practices, overseas spending and the value on your bottom line of a strong delivery experience.
  • And throughout the report we offer a series of valuable hints to help you grow your online business 

Download the report and enjoy our latest insights. You can also watch our shopper video to see what shoppers are prioritising in 2024 and watch the Foxtrot Home video on growth through customer engagement and a great customer experience.

Content type
Annual eCommerce Review
Shopper

Shoppers talk about their preferences

2023’s tough economic conditions saw shoppers to make their money go further.

Prue Watson, co-founder of Foxtrot Home

Customer-first with Foxtrot Home

Kiwi online retailer Foxtrot Home discusses how their business continues to grow by building a brand that focuses on customer engagement and integr